What companies sponsoring the Olympics should learn| Marketing firm focuses on silver linings

| February 12, 2014 at 2:39 PM EDT

If you survey under 10 people per state, is your survey…sound? This information will certainly enlighten companies sponsoring the Olympics. It turns out that the marketing firm Arnold Worldwide has some facts on the Sochi Olympics consumer viewing (and sharing) habits. (Arnold Worldwide wants to remind companies why sponsoring the Olympics is paying off for […]

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